SmartHub is unique in its ability to drive action based on a contact database. It uses complex segmentation logic to present content that matches the interest, buy stage and business issue of your prospects.
SmartHub lets marketers mirror personal selling. It captures the history of a person's actions so you can see what content they consume, deliver more of it and assess their readiness to talk to sales
B2B Marketers can use SmartHub as the content destination for their marketing automation programs. No more need to manually build campaign landing pages. SmartHub engagement data can be automatically shared with your MA or SF.com systems.
Our clients use SmartHub applications to nurture their prospects into higher value sales leads. Common SmartHub applications include: campaign hubs, monthly newsletters, channel marketing hubs and corporate websites
Want more detail? Read a few client examples
What is a SmartHub?
SmartHubs can be either corporate websites, campaign sites or segmented newsletters that dynamically deliver relevant content to visitors. Our clients often use SmartHubs to nurture early-mid stage prospects or to educate their channel partners.