Today's sales leaders are faced with being able to find synergy between people, systems and strategy. Time is of the essence and you need to understand what it takes for your sales force to execute their plan. Most importantly, you need to know whether your sales force, as an entity, is capable of…The Modern Science behind Sales Force Excellence.
As sales leaders strive to assess, understand, and develop their current sales force, there are four critical questions: Can the team be more effective? How much more effecive can they be? What will it take to accomplish that? How long will it take?
Sales candidate assessments are objective. You can't be fooled by an individual's charming personality, perfect track record or exaggerated resume. Finding, recruiting, assessing, interviewing, selecting, and onboarding sales resources is a process. Improve your success and eliminate your mistakes by integrating a sales candidate assessment strategy and let the facts speak for themselves.
A leading Legal & Regulatory publisher had ambitious goals to expand market coverage and build share. WebReply helped them institute an ABM strategy by helping them to engage prospects, develop leads, and close complex, big-ticket opportunities. The long sales funnel required consistent nurturing and marketing support. These opportunities involved multiple decision makers with diverse objectives and priorities with no clear buyers journey.
ProspectReach enabled sales to treat each major account as a "market of one." In doing so, our client was able to broaden and strengthen their relationships within major accounts and increase awareness and demand for Legal & Regulatory services and solutions. Integration and data share between ProspectReach and Salesforce enabled sales to access the power of the ProspectREACH asset management library and email using SFDC’s email capability. This meant accelerated engagement, and increased account retention for enterprise-class deals.